SALON PRIVE VIP HOSPITALITY

Experience Salon Privé VIP hospitality inside The Sloane, a stunning glass pavilion at the Royal Hospital Chelsea offering fine dining, Champagne, and luxury comfort throughout the day.

Guests enjoy a three-course luncheon with afternoon tea on Thursday and Friday, while Saturday features a relaxed gourmet buffet for families. The Sloane Hospitality Package includes Pommery Champagne, London Essence cocktails, a complimentary full bar, and premium event access. Elegant, exclusive, and unforgettable — this is Salon Privé VIP hospitality at its finest.

Thursday 16 April – Grand Opening Day & Press Preview (11:00–17:00)

Be among the first to experience exclusive car debuts and world premieres from leading automotive brands. Enjoy the excitement on the elegant lawns of the Royal Hospital Chelsea, and explore the stunning automotive gallery featuring the latest innovations in luxury design and performance.

Friday 17 April – Supercars & Ladies’ Day (11:00–17:00)

Friday is all about style, glamour, and sophistication. Guests arrive in chic attire and elegant headwear for a truly social occasion. The lawns come alive with stunning supercars and a relaxed, celebratory atmosphere — the perfect day to enjoy Champagne, fashion, and automotive beauty in equal measure.

Saturday 18 April – Supercar Saturday & Family Day (10:00–17:00)

Saturday turns up the excitement with Supercar Saturday, offering fun and entertainment for all ages. Car lovers can admire a spectacular display of performance and heritage vehicles, while families enjoy a vibrant and welcoming day out filled with energy, passion, and colour

VIP Hospitality Includes;

• Admission to Salon Privé London 11:00–17:00 (10:00–17:00 Saturday)
• Premium access to The Sloane, with swing badge
• Pommery Champagne served throughout the day (until 16:30)
• Three-course seated Luncheon, with wine, bottled water and coffee (Thursday and Friday). Gourmet buffet luncheon including delicious dessert options, with wine, bottled water and coffee (Saturday)
• Afternoon tea (Thursday and Friday)
• Exclusive London Essence Cocktails with guest mixologists each day
• Complimentary Full Bar (until 16:30)

*Private tables of 10 & 12 available upon request

Example Itinerary – Salon Privé London

11:00 (10:00 on Saturday)
Salon Privé London opens its gates, welcoming guests to the stunning lawns of the Royal Hospital Chelsea.

11:00
The Sloane Pavilion opens with a complimentary bar. Enjoy a refreshing Pommery Champagne reception as you take in the atmosphere.

11:45
Experience the Supercar Manufacturers’ Parade, featuring the latest high-performance models and world-class automotive design.

12:30
A three-course luncheon is served, perfectly paired with fine wines and bottled water.
(On Saturday, guests enjoy a sumptuous gourmet buffet complete with indulgent dessert options.)

15:30
Afternoon tea is served in The Sloane, featuring delicate pastries and sweet treats.
(Available Thursday and Friday only.)

16:30
The Sloane Pavilion closes, allowing guests to explore the final exhibits and displays across the show.

17:00
Salon Privé London closes for the day after another unforgettable celebration of automotive excellence and luxury living.

Our dedicated team of hospitality experts are on hand to create tailored experiences designed around your needs. Whether you prefer the elegance of The Sloane Pavilion, the charm of the gardens at the Royal Hospital Chelsea, or an exclusive setting within one of its historic rooms, every detail is carefully crafted for an unforgettable occasion.

From breakfast meetings and product launches to networking dinners and cocktail receptions, we can arrange events that combine sophistication with seamless service. Guests may choose to host a reception in the splendour of the Great Hall or enjoy an intimate private dinner in one of the State Rooms, each offering a royal touch of grandeur.

The Great Hall

The Great Hall is the largest and most impressive venue within the Royal Hospital Chelsea. With its historic architecture and grand atmosphere, it accommodates up to 250 guests for dinner or 350 for a standing reception, providing a magnificent backdrop for memorable occasions.

The State Apartments

Rich in heritage and style, the State Apartments offer a refined setting for a drinks reception or private dinner. This exquisite space hosts up to 72 guests for seated dining or 180 for a standing reception, ideal for elegant and intimate gatherings.

Wren House

Recently refurbished, Wren House features breathtaking views across the Royal Hospital’s gardens and towards the Thames. It provides a warm, private atmosphere for smaller functions, accommodating up to 40 guests for dinner or 60 for drinks.

Example Itinerary – Salon Privé London

11:00 (10:00 on Saturday)
Salon Privé London opens its gates, welcoming guests to the stunning lawns of the Royal Hospital Chelsea.

11:00
The Sloane Pavilion opens with a complimentary bar. Enjoy a refreshing Pommery Champagne reception as you take in the atmosphere.

11:45
Experience the Supercar Manufacturers’ Parade, featuring the latest high-performance models and world-class automotive design.

12:30
A three-course luncheon is served, perfectly paired with fine wines and bottled water.
(On Saturday, guests enjoy a sumptuous gourmet buffet complete with indulgent dessert options.)

15:30
Afternoon tea is served in The Sloane, featuring delicate pastries and sweet treats.
(Available Thursday and Friday only.)

16:30
The Sloane Pavilion closes, allowing guests to explore the final exhibits and displays across the show.

17:00
Salon Privé London closes for the day after another unforgettable celebration of automotive excellence and luxury living.